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MARKETING MANAGER – (STANDALONE ROLE)

Standalone Marketing Manager 
£45,000-£50,000
Crawley
Permanent

Our Client, a very successful company within product distribution, has an exciting opportunity for a Marketing Manager to join their organization. The is a business that prides themselves in offering the best possible service to their customers as well as offering complete solutions. They are proud to boast an incredibly comprehensive product range and web site. Applicants must come with previous and proven stand-alone, Marketing Management Experience.

  • Do you possess strong, well-rounded Marketing Experience?
  • Are you someone who has proven standalone experience within a Marketing Management role?
  • Are you happy to work from the office, certainly for the short to medium term?

Key Responsibilities:

  • Working as part of the senior Management team to contribute toward the future shape of the
    business
  • Development of the annual marketing plan and budget in partnership with key suppliers and
    channel partners delivering a detailed marketing plan for all key sales channels, product sets and
    markets across all media channels
  • Deploying and driving through the business successful marketing campaigns owning their
    implementation from ideation to execution
  • Setting key metrics to measure performance throughout the campaign life cycle highlighting success / failure of campaigns and reporting ROI where applicable
  • Devising promotional and advertising activities such as brochures, email and direct mail campaigns
  • Ownership of the email marketing system delivering weekly campaigns to support growth of the
    regional sales activity and measuring success
  • Negotiating marketing rebates and contributions with suppliers to maximize merchandised credits
  • Development of the website and blog to ensure we attract and convert our target customer
    groups
  • Writing engaging content for the company websites, brochures, e-mail campaigns and catalogues
  • Development of e-commerce capability and revenue growth website deployment and growth of business including the running of website campaigns through SEO, email marketing, blogs and social media.
  • Organizing all aspects of company attendance at exhibitions, conferences and seminars
  • Organizing all aspects of company corporate events

Measurement / Deliverables:

  • Generation of new customers.
  • Introduction of new product ranges
  • Development of product and solution portfolio
  • Development of sales via e-commerce
  • Development of a quantifiable sales pipeline of opportunities.
  • Achievement of sales targets.
  • Sales development of underperforming suppliers.

Education/ Experience:

  • Degree educated. CIM Diploma in Professional Marketing desirable.
  • 5 years marketing experience. Both digital marketing and marcoms.
  • Previous experience in B2B is a must and experience working for an IT Company or within the data centre and LAN arena a distinct advantage but not absolutely essential.
  • Experience of channel marketing a must.
  • Previous experience in working with a smaller, growing, dynamic, fast-paced organization
  • Team player, a confident communicator at management level
  • Writing of marketing plan and putting together of marketing budgets.
  • Management of external agencies.
  • Experience in Vendor relationship management desirable.

Personal Specification:

  • Possess a hands-on approach and be self-motivated
  • Willingness to work under pressure and to deadlines
  • Demonstrated ability to influence others without having direct authority
  • Resourceful in reaching deadlines and quickly identify and communicate obstacles.
  • Must have excellent communication (verbal and written) and organizational skills
  • High attention to detail. Be the ‘protector of the brand’ at all times. Responsibility for maintaining brand management and corporate identity.

In line with GDPR regulations, we are making you aware that to proceed with your application we will need to contact you via email, telephone and/or text message. To receive future job alerts from us, you will be required to provide consent within our marketing preference options. The link will be provided in an email to you. Due to the high number of applications we are receiving, we are unable to respond to every application individually. If you do not hear from us within 5 days, please assume that your application has not been successful.

Key Information

  • CRAWLEY
  • £45,000-£50,000

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